How Do AI Credits Work in ActivePresenter 10?
ActivePresenter 10 introduces powerful AI-powered features to help users create eLearning content faster, smarter, and more effectively. From generating subtitles and voiceovers to translating lessons and creating AI-generated images, these intelligent tools make content creation easier than ever. But to use them, you’ll need something called AI Credits. In this article, let’s take a closer look at what AI credits are, why they matter, and how to manage them in ActivePresenter.
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What Are AI Credits?
AI credits are used as a form of currency within the software to access advanced AI-powered tools, such as:

- AI Writing Assistant: Improve, rewrite, or expand your text.
- AI Image Generation: Create custom images from text prompts.
- Background Removal: Remove image backgrounds..
- Text Extractor: Extract text from the images.
- Translation: Translate your entire project or any text in the project into another language in seconds.
- Text-to-Speech (TTS): Convert written text, closed captions into natural-sounding narration.
- Speech-to-Text (STT): Automatically generate subtitles from audio or video.
Each AI task consumes a certain number of credits depending on its length, complexity, or the provider used.
Why Do You Need AI Credits?
ActivePresenter uses a credit-based system instead of offering unlimited AI use. This approach makes costs predictable and fair, ensuring that you only pay for what you actually use. It also allows us to integrate high-quality AI services from providers like Amazon Polly, OpenAI, and Google Cloud directly into the app without increasing the license price for everyone. And best of all, unlike a subscription, AI credits do not auto-renew. You only purchase more when you actually need them. This way, you stay in full control of your spending without worrying about unexpected charges.
We chose this model because every AI feature requires significant processing power. For example, generating voiceovers, subtitles, translations, or images consumes resources, and each interaction comes with a cost. By using credits, we can offer these advanced tools in a sustainable way, while continuing to maintain and improve the quality of our services over time.
💡How Do AI Credits Work?
Whenever you use an AI-powered feature (in the AI tab or Media Tools tab), credits are deducted from your account. For example:
- Removing a background image may use a small number of credits.
- Translating a full project or converting text to speech for a long paragraph will consume more credits.
- Generating an image consumes credits based on the number of images.
- Converting video/audio to closed captions consumes credits based on audio/video duration.
- Using AI Writing Assistant to rewrite or expand a long passage will consume more credits than making a short grammar correction.
You can always check your credit usage in the AI tab > Usage Statistics, where you’ll see how many credits you’ve spent, how many remain, and when they expire.
Note: For the AI Writing, Translator, and Text-to-Speech features, AI credits are estimated based on English characters. The actual usage may vary depending on the language. For example, Chinese or Japanese text usually consumes more credits. This happens because credits are calculated in tokens, and different languages convert to tokens in different ways.
How Many Credits Do You Get?
Every license comes with a base amount of credits to explore and experience AI features right away. The main purpose of these initial credits is to let you try and experience how AI works in ActivePresenter. At the same time, we keep the amount reasonable so the product price doesn’t increase for users who may not use AI features.
The number of AI credits you receive depends on how you get ActivePresenter 10.
- Upgrade from a previous version to version 10 => 300 credits
- ActivePresenter 10 Standard (new license) => 1,200 credits
- ActivePresenter 10 Pro (new license) => 2,400 credits
These starting credits are included with your license, so you can try AI services immediately. And if you ever need more for larger projects, you can easily purchase additional credits whenever you like.
📌How to Buy Extra Credits
If you run out of AI Credits, don’t worry, you can always purchase additional credit packages. This ensures you can continue to enjoy all AI services without interruption.
To buy extra AI credits, follow the steps below:
- Own a paid license
- Open ActivePresenter and proceed with one of the following:
- In app > Click on the Account icon
at the top-right corner > Select Buy Credits from the dropdown menu.
- In the AI tab > Account section > Click on the Credits icon
.
Then, you will be redirected to the purchase page to complete the transaction from there.
AI credits in ActivePresenter are valid for one year from your last purchase. This means any credits you buy will expire 12 months later if not used.
Conclusion
AI credits are the key to unlocking all AI-powered services in ActivePresenter 10. Whether you’re upgrading from a previous version or buying a new license, you’ll get a starting balance of credits, and you can always buy more when needed.
Download the latest version of ActivePresenter today!